Ethics? Who needs ethics in business? Isn’t the point to exceed all possible profit margins on an hourly basis? Definitely not, we believe there is an innate relationship socially, environmentally, and financially, and ought to be expressed with happiness and the want to serve others. Leadership? That sounds like work, doesn’t it? Hahaha, that’s all we hear. Why does being a leader have to be so hard? Yes, actually, it does require action and critical thought, but with consistent behavior and belief in yourself its not so hard. We believe there is a leader in everyone and expect excellence.